Mercedes-Benz U.S. International internal comms lead talks about how to meet unique audiences where they are.
How Neutrogena revisited an iconic moment and made a nostalgic splash
The skincare company’s campaign invited influencers to recreate Jennifer Garner’s memorable commercial.
How to interview like a journalist
Interviewing subjects is a vital part of the profession. Sharpen your skills.
Interpreting measurement outputs that offer multiple insights
The same data can tell different stories — here’s how comms pros can navigate them.
Breaking through the monolith: What the Hispanic Leadership Summit reminds us about multicultural comms
How understanding the nuances can make for stronger multicultural strategies in 2024.
6 questions with: Sandy Pound of Thermo Fisher Scientific
Sandy Pound shares why you should embrace being uncomfortable as a communicator.
ING’s Melissa Kanter on the importance of a female comms community
Kanter shares what she gets from maintaining a support structure of other women and looks back on her induction into the Ragan Top Women of Communications class of ’23.
DE&I in 2024: Transforming fatigue into ‘full steam ahead’
There’s reason for optimism.
How communicators can navigate through cybersecurity crises
The ICBC cyberattack calls for revisiting some fundamental lessons.
10 tips for telling better stories with data
‘Data without insights is chaos.’