Ragan and PR Daily sat down to talk with Megan Maguire, senior vice president of U.S. PR at TEAM LEWIS, a global comms and PR agency, to talk about how brands should authentically connect with audiences, how to counsel brands as to when to show up and deliver points of view on sensitive topics, and examples of companies that have and continue to “show up” well.
Talking Integrated Marketing Strategy with TEAM LEWIS
Ragan and PR Daily caught up with Rebekah Crispin, senior vice president of Integrated Strategy at TEAM LEWIS, a global comms and PR agency, to discuss the importance of micro and macro trends, how to foster strong partnerships and client relationships, and why integration is the foundation to success.
What I know for sure (about communications)
Communications Week Board Members share their wisdom.
Learn from Adidas’ PR mistakes with Ye
Despite cutting ties, Adidias isn’t out of the woods yet.
Quiet quitting doesn’t just affect one person. Here’s why.
Data shows that there are trends out there, and proper communication can help combat them.
What becoming an ‘undercover employee’ taught one leader about consistent comms
There is no such thing as overcommunicating.
How to demonstrate PR’s value to clients during a downturn
It’s time to tell your story when everyone else has gone quiet.
Making data part of your comms strategy, from OKCupid’s Michael Kaye
We spoke with Michael Kaye, global head of communications at OkCupid, about how to better weave data into storytelling.