Quick Reads

Learn how the U.S. Chamber of Commerce’s Michelle Russo used storytelling to spearhead the institution’s first major rebrand in half a century.

Time to spruce up those media lists and revisit dusty accounts with fresh ideas.

Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.

Four industry pros share their best practices for writing inclusive, interesting messages that have staying power.

Peppercomm will continue working under its brand name with employees in New York, San Francisco and London, after being acquired by Ruder Finn.

New research from Morning Consult identifies five common employee archetypes and recommends ways for communicators to use these profiles to guide engagement.

Get the most out of your existing technology – and look to add strategically.

Your customers now expect opportunities to participate in content creation and feeling like a brand insider.

The adage “clear is kind” has never been truer than now in our crazy, in-between, almost-post-COVID world.