From cryptocurrency to NFTs, there’s a big story to be told about the emerging technology of blockchain. Here’s how one PR pro is looking to capitalize on the trend.


How we should re-imagine what we honor—and measure
When the PR industry measures the wrong things, it fails to demonstrate its real value and claim its rightful place at the decision-makers table.

How communicators can bolster engagement and serve up targeted content
Mark your calendars for a free, enriching event that will help make your job a bit easier.

Attention, students: What will cutting-edge comms look like in 10 years?
Let us know your thoughts, and you could win a $200 gift card.

5 questions with SoundExchange’s Esther-Mireya Tejeda
The chief marketing and communications officer for SoundExchange shares how she sees the role of the communicator changing, and what makes her excited for the future of the industry.

Study: How companies can thrive amid ongoing upheaval, angst and uncertainty
A new report offers six steps to improve employee experience and bolster culture in a post-pandemic landscape.

Video: FleishmanHillard’s Adrianne Smith on what makes inclusion authentic
The chief diversity and inclusion officer shares how her work is looking to create a better workplace as PR pros look to the future.

How communicators can maximize vaccine mandate messaging
As companies prepare to comply with the White House’s new measures to control the virus, comms pros should prepare for bumpy months ahead. An expert shares how to excel in this fraught environment.

How to prepare for what’s coming down the path for PR pros
The industry is changing fast. There used to be a PR playbook—not anymore. Here’s what should be on your radar.

How writers can be inclusive with their use of pronouns
Although many grammar authorities have adopted the use of the singular ‘they’ for the past few years, historians say the use of the singular ‘they’ dates back to the 1600s.